Portfolio « Leonard Teo

Here is a portfolio of some of the things that I have worked on over the years…

CG Channel – Managing Director

Re-launched CG Channel, an online destination for entertainment production artists. Completely re-vamped the business – core mission, positioning, business, organization, workflow, technology. Leading a talented team to building the world’s best entertainment production website.

Autodesk – Product Marketing & Games Industry Marketing, 2009

At Autodesk, I continued as Product Marketing Manager from Softimage but soon took on the role of Product Marketing and Games Industry Marketing for the Autodesk Games group. I was responsible for Product Marketing for middleware, and Games Industry Marketing for all products relevant to the games industry.

Portfolio of deliverables:

Autodesk Kynapse Demo Video (see below)
Autodesk HumanIK Demo Video (see below)
Games Industry Brochure (PDF)
Autodesk Games Insight article – Marc Petit (PDF)
Autodesk Games Insight article – Marc Stevens (PDF)
Autodesk Games Insight article – Mixamo (PDF)
Autodesk Games Website content (see below)

Games Industry Website Revamp
I was responsible for repositioning and communicating the Autodesk Games industry group, which now had middleware as a core focus in addition to DCC products. One of the deliverables was updating the Autodesk Games website. I worked with Annie Belanger, Marketing Communications Manager, to update the Autodesk Games website with the new positioning and relevant information for each product.

http://www.vimeo.com/6657525

Autodesk Kynapse Demo
I created this demo presentation for the Autodesk Kynapse AI middleware product that I was doing the marketing for. The demo script was created by Jacques Gaubil (co-founder, Kynogon) and I produced the video. The purpose of the video was to provide a sales-tool which the field could then use as a starting point for discussions with clients.

http://www.vimeo.com/6657153

Autodesk HumanIK Demo
This is a demo of Autodesk HumanIK middleware that I created during my stint at Autodesk as Product Marketing Manager for the games group. The demo coding was done by Jill Isner and I packaged it all up nicely into this demo script and video which could then be used by the field for informational purposes.

Softimage – Product Marketing, 2007-2008

SOFTIMAGE|XSI 7 Launch
- Managed the Go to Market for XSI 7, arguably the largest 3D animation software launch in a decade.
- Responsible for all product marketing, including copy, website, marketing.
SOFTIMAGE|XSI Mod Tool
- Managed the Mod Tool

http://www.vimeo.com/6654166

Softimage Eye-Candy Demo Reel 2008
I was a part of the amazing marketing team at Softimage in 2007-2008 who were responsible for the global launch of XSI 7, arguably the 3D industry’s largest software release in a decade. This was the final Softimage customer demo reel ever produced, highlighting the outstanding work from Softimage customers worldwide. Credits belong to the companies that produced these clips, to Patrick Moine (Editor), Christine Dufour (Marketing Communications Coordinator), Jennifer Goldfinch (Client/Industry Relations Manager), FM Lesieur (Music), Pasquale Volpintesta (Graphic Design).

http://www.vimeo.com/6654582

Softimage ICE Testimonial Reel
This is a promotional video where I acted as Producer for the launch of SOFTIMAGE|XSI 7. The interviews were conducted by Kevin Clark (PR Manager), filmed and edited by Patrick Moine.

Ballistic Media, 2003 – 2007

Ballistic Publishing
I was the co-founder of Ballistic Publishing and co-published the following titles:

CGSociety.org / CGNetworks
I was the founder, editor, basically “the guy” for everything CGSociety until I sold it in 2006. At the time that I sold CGSociety, it had almost 300,000 registered members and was widely regarded as the website for everything computer graphics/digital art related.

3D Festival

I was the conference chair for 3D Festival, so check out the showguide to see all that I did to organize this festival. In addition to chairing and running the festival, I also produced the website and the content for the showguide, and did the selling for the sponsorships. Basically, I was in charge of the festival in 2004.